Legendary brand. Iconic City.
When Tom Keckler pulled apart his first electric guitar, he was simply looking for a way to pass the time along another long road trip with his bandmates while on tour in the late ‘60s.
By 1973, what was once a pastime had grown into both a profession and a passion, and Keckler found himself standing in the wings of Elvis Presley’s “Aloha from Hawaii” performance, perfecting pickups and finishing frets.
Soon after, St. Blues Guitars was officially born, opening shop along Memphis’ memorable Marshall Avenue, just doors down from the legendary Sun Studio.